UVA Children's Colors
Shown here are specifications for reproducing UVA Children's primary and secondary colors. You should only use these colors when creating UVA Children's marketing materials. Do not modify or add any new colors to the approved color palette.
Primary Color Palette
These are the primary colors for the UVA Children's brand:
The primary colors for use in UVA Children's communications are UVA Children's blue, green, orange and purple. These should be the lead colors used in developing most layouts and designs.
Secondary Color Palette
Two additional colors are available in the UVA Children's brand palette to broaden the depth and range of the brand color scheme when incorporating typography treatments:
